Tips

The Actor in Peloton’s Cringey Holiday Ad Says His Few Seconds of Airtime Led to ‘Malicious Feedback That Is All Associated With My Face’

The actor in Peloton’s confusing and much-criticized holiday ad has broken his silence. December 6, 2019 2 min read This story originally appeared on Business Insider Beyond the memes and tweets, there are real people behind the faces in the Peloton ad. Sean Hunter, an actor and teacher who appears for just a few seconds without […]

Tips

How to Follow in Nike’s Footsteps When Marketing Your Business

The powerhouse sports brand is comprehensive in its strategy. December 5, 2019 2 min read Opinions expressed by Entrepreneur contributors are their own. In this video, Entrepreneur Network partner Eric Siu discusses Nike’s overall marketing plan and how a smaller business can emulate the brand’s success strategies. From there, Siu visits Nike’s homepage and breaks down […]

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How to Become a Leadership Influencer

Executive brands are evolving through the power of expertise, authority and trust. November 29, 2019 4 min read Opinions expressed by Entrepreneur contributors are their own. You’re probably sick of hearing about influencers these days and how all it takes to become one is amassing a relevant social following, whether that’s at a micro-level of a […]